Creative Guerrilla Marketing & Street Advertising
Grassroots Advertising is in its 30th year of providing guerilla marketing services. Our primary medium – wildposting – the original outdoor medium – is literally thousands of years old. This core product remains as effective as ever – with as many as 400 locations active nationally at any given time.
In recent years Grassroots has leveraged its Guerilla Street Cred into the development of exciting new media options. These include: Projection Media, Interactive Windows, Mobile Billboards, Street Teams, Chalk Art and...Read More
ULTIMATE STREET REACH
The original outdoor medium is still the most aggressive, guerrilla and cost efficient way to reach a mass audience. Multiple images are choreographed by size and color transforming construction hoardings into exhibitions of bold and artistic advertising. Get up-close and personal with your audience by employing this...Read More
YOU DREAM IT – WE MAKE IT HAPPEN
Have you always had an idea but were hesitant to ask? At Grassroots we’ll turn your brainstorm into an avalanche! Let our creative team design, develop and deliver an innovative solution to reach your target audience. We have a variety of Alternative mediums that by themselves or combined with traditional solutions are sure to get some serious attention.
IKEA Moving Day
Bronze Lion: Cannes Media Lions Festival
Silver – Media Innovation Awards
Gold – Atomic and Effie Awards
Volkswagen Canada and Red Urban “Jetta GLI – Art Heist”
2012 MIA Gold: OOH Ambient / Placed Based Media - Large Scale (Traditional)...
Billboards & Outdoor Posters are the most common form of outdoor advertising, yet they only have six to seven seconds to capture the attention of drivers and pedestrians. This is why it’s imperative that a billboard is catchy in order to ensure that the advertising potential is maximized. Creating an engaging ad has a lot to do with making it innovative or creative, so we’re taking a look at some tips and tricks to ensure you’ll gain attention with your Outdoor Ad. Make them Interactive. Getting viewers interacting with the ad in some way is an easy way to make them memorable. In o...Read More View All
Are you ready to take a giant step forward for advertisingkind? Grassroots Advertising is now offering new and affordable holographic technologies to take your experiential concepts to the next level. Holograms create a deeper level of engagement by immersing viewers into a virtual 3D world without the use of special glasses. Holograms add a dynamic element to events or product launches, allowing the viewer to become a part of the action. As a scalable technology, it’s impactful in small storefronts or larger venues. Many holographic concepts are also well suited for sharing on...Read More View All
There are a number of things that go into successful or inspiring ad campaigns: Did they contribute to the growth of the brand? Were they remembered through the years? Did they touch on universal truths? Ad agencies and independent companies trying to brand their businesses have faced the challenges that come along with these questions for decades, but that doesn’t mean it has to be a daunting task. To better help spark your imagination and creativity, we’re taking a look at the top successful and inspiring ad campaigns. Nike: Just Do It. This late ‘80s campaign was so success...Read More View All
Grassroots doesn’t work for us, they work with us. The flexibility and support we receive on behalf of the Hall’s varied presentations is something we’re always grateful for.
Derek, Massey Hall & Roy Thompson Hall
Grassroots has helped make our complex outdoor executions a great success through their constant communication, efficiency, and willingness to test the boundaries.
Andrew, Jungle Media
Collaborating with Grassroots is natural reflex. From ideation and implementation, to execution and reporting. They are the kind of professionals we like to partner with.
Claus, MEC Global
I love working with Grassroots not only for their innovation but because I know they care just as much about my campaigns as I do. From the initial planning through to execution, Grassroots always deliver exceptional service, making the whole campaign flow seamlessly.
Cassandra, Havas Media
Grassroots is an amazing dedicated and passionate team to work with, they always try to develop innovative and disruptive solutions for our outdoor campaigns. They also have a real sense of flexibility which enables to adapt client’s needs more specifically and ensure qualitative executions.