Creative Guerrilla Marketing & Street Advertising
Grassroots Advertising is in its 30th year of providing guerilla marketing services. Our primary medium – wildposting – the original outdoor medium – is literally thousands of years old. This core product remains as effective as ever – with as many as 400 locations active nationally at any given time.
In recent years Grassroots has leveraged its Guerilla Street Cred into the development of exciting new media options. These include: Projection Media, Interactive Windows, Mobile Billboards, Street Teams, Chalk Art and...Read More
ULTIMATE STREET REACH
The original outdoor medium is still the most aggressive, guerrilla and cost efficient way to reach a mass audience. Multiple images are choreographed by size and color transforming construction hoardings into exhibitions of bold and artistic advertising. Get up-close and personal with your audience by employing this...Read More
YOU DREAM IT – WE MAKE IT HAPPEN
Have you always had an idea but were hesitant to ask? At Grassroots we’ll turn your brainstorm into an avalanche! Let our creative team design, develop and deliver an innovative solution to reach your target audience. We have a variety of Alternative mediums that by themselves or combined with traditional solutions are sure to get some serious attention.
IKEA Moving Day
Bronze Lion: Cannes Media Lions Festival
Silver – Media Innovation Awards
Gold – Atomic and Effie Awards
Volkswagen Canada and Red Urban “Jetta GLI – Art Heist”
2012 MIA Gold: OOH Ambient / Placed Based Media - Large Scale (Traditional)...
One perk of working at the Grassroots office, it's easy to keep up to date on the fun events happening in Toronto (where our head office is located). The influx of Music Festival & Beer posters that come through our doors keep us current! Here's a look back at the highlights of our summer so far, a tale told through posters: Luminato 2017 We projected Luminato's creative throughout the downtown core, letting passersby know that the festival was back on at David Pecaut Square this year! Georgia O'Keeffe at the Art Gallery of Ontario If you had the chance to see this ...Read More View All
Don't miss out on our Special. For a limited time only, Indoor Campaigns will also include: - 2 bonus weeks - an additional 25% off our regular rates! Contact Jeffery Lyon for more details (firstname.lastname@example.org or 416.531.3920 x224). Click here to learn more about Indoor Distribution.Read More View All
Our annual round-up of staff favourites from the past year. Bring on 2017! Tie between Wealthsimple Monsters & Bacardi Interactive Projections: Wealthsimple had a simple, colourful design and two big Monster campaigns. Bacardi projections were tons of fun and the reception was great. - Jeffery, National Account Executive, Arts & Culture 2 Oceans Interactive Projections: Street team + Jazzfest + take home picture = success. - Corey, Projection Operations Tie between Red Bull Music Academy Wildpostings (MTL) & Tourisme Montréal's "Sorry" Wildpostings (TO): ...Read More View All
Grassroots doesn’t work for us, they work with us. The flexibility and support we receive on behalf of the Hall’s varied presentations is something we’re always grateful for.
Derek, Massey Hall & Roy Thomson Hall
Grassroots has helped make our complex outdoor executions a great success through their constant communication, efficiency, and willingness to test the boundaries.
Andrew, Jungle Media
Collaborating with Grassroots is natural reflex. From ideation and implementation, to execution and reporting. They are the kind of professionals we like to partner with.
Claus, MEC Global
I love working with Grassroots not only for their innovation but because I know they care just as much about my campaigns as I do. From the initial planning through to execution, Grassroots always deliver exceptional service, making the whole campaign flow seamlessly.
Cassandra, Havas Media
Grassroots is an amazing dedicated and passionate team to work with, they always try to develop innovative and disruptive solutions for our outdoor campaigns. They also have a real sense of flexibility which enables to adapt client’s needs more specifically and ensure qualitative executions.