Dita von Teese

Are you ready to take a giant step forward for advertisingkind? Grassroots Advertising is now offering new and affordable holographic technologies to take your experiential concepts to the next level. Holograms create a deeper level of engagement by immersing viewers into a virtual 3D world without the use of special glasses. Holograms add a dynamic element to events or product launches, allowing the viewer to become a part of the action. As a scalable technology, it’s impactful in small storefronts or larger venues. Many holographic concepts are also well suited for sharing on social media which greatly enhances the value…

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Ad Campaigns
4 Apr 2016
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5 Successful Ad Campaigns

There are a number of things that go into successful or inspiring ad campaigns: Did they contribute to the growth of the brand? Were they remembered through the years? Did they touch on universal truths? Ad agencies and independent companies trying to brand their businesses have faced the challenges that come along with these questions for decades, but that doesn’t mean it has to be a daunting task. To better…

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21st-Century Marketing
31 Mar 2016
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4 Ways To Make Your Marketing Campaign 21st-Century Friendly

The way marketers approach marketing in the 21st century is very different from how they did it a decade or so ago. For starters, there are more choices with regards to communications, media opportunities, and support. Additionally, there is more competition from different media, especially since the internet has allowed companies from across the world to compete virtually. Indeed, technology offers a lot more than just multiple options for conveying…

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Mobile Vehicle Advertising Solutions
17 Mar 2016
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Spring Campaigns for Nordstrom & Holt Renfrew

Our Nordstrom Tulip Truck and Holt Renfrew Spring.All.Together Display truck have been getting lots of good press this week! Thanks to Marketing Magazine for the coverage. Read more about the Nordstrom campaign here, and Holt Renfrew’s here.

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Colours To Avoid
2 Mar 2016
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5 Colours To Avoid In Your Advertising Campaign

Planning on including your favourite colour in your advertising campaign? Whatever colour it is, it should never be the key criteria for choosing your campaign graphics. Merchandisers pay graphics gurus and psychologists millions to find the ideal colour for their product or packaging that will draw out certain emotional responses from shoppers. Similarly, branding and advertising agencies brainstorm on their choice of colours when designing a brand promotion programme or…

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