
OWN THE STREET
GENERAL INFORMATION
Grassroots dominates the urban landscape with the single largest
street-level advertising displays available in Canada. Our Domination
Format commands attention from both vehicular traffic and pedestrians.
Where available, Domination campaigns can encompass hundreds of
feet of hoarding and can be either a single poster repeated in the
traditional wildposting® style or the use of individual posters
creating one single image.
BENEFITS
Until Grassroots introduced this behemoth in 2006, advertisements
of this size were limited in their availability in the downtown
core of Canada’s major cities. It was Grassroots and our unique
inventory that brought this innovative opportunity to the street.
Traditional Superboards and Spectaculars cost advertisers tens of
thousands of dollars per month on top of huge production costs.
Grassroots’ unique inventory management process allows for
considerable savings which we pass along to advertisers making the
Domination Format one of our most affordable products. Please contact
a Grassroots Account Executive for more information.
GUARANTEED EXPOSURE
Grassroots is committed to ensuring that your campaign remains highly
visibly at all times. Locations are visited regularly so that weathered
or damaged posters can be replaced with fresh ones immediately.
This is our guarantee to you.
Make more than an impression. Grassroots’ Domination Format
makes an IMPACT!
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