BIGGER IS BETTER
GENERAL INFORMATION
Grassroots introduced the Monster Format in 2005 and since its debut
it has become one of the hottest products in the country. Understandable.
This innovative product brings the impact of a traditional billboard
to the sidewalk delivering over seventy-three square feet of advertising
message. No other traditional street-level advertising vehicle can
compete with the shear size of this…Monster.
BENEFITS
With Grassroots managing the largest hoardings in each of the markets
where we operate your Monster Format campaign will be distributed
along the busiest arteries and the trendiest areas of Canada’s
urban centres. By using ten individual posters and overages to create
the single image, Grassroots is able to maintain the posting over
the duration of the campaign by repairing or replacing only those
posters in need. Grassroots has over 100 locations available from
coast to coast at a fraction of the cost of traditional out-of-home
products. Please contact a Grassroots Account Executive for more
information.
GUARANTEED EXPOSURE
Grassroots is committed to ensuring that your campaign remains highly
visibly at all times. Locations are visited regularly so that weathered
or damaged posters can be replaced with fresh ones immediately.
This is our guarantee to you.
Grassroots’ Monster Format will generate reach, frequency,
and undeniable brand awareness. Command ATTENTION!
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