Meet Emily Rieger

Emily Rieger is the Design & Operations Coordinator at Grassroots Advertising. Her role incorporates a range of skills from content writing to graphic design. Emily writes the company blogs, social media posts and press releases. She also designs the creatives for digital advertisements, e-blasts, and social media. Emily achieved an Honors Specialization in Consumer Behavior at Western University and she continues to advance her skill set by taking courses. She is always learning new concepts and keeping up with industry trends in marketing and graphic design.

How to Execute a Successful Street Teams Campaign

Street Teams bring brands to life by putting a face and adding a personality to brands. Street Teams can answer product questions, spread brand knowledge, hand out coupons and distribute samples. Street Teams form connections with customers while creating positive and memorable experiences. If you’re interested in executing a Street Teams campaign, then here are our tips on how to do so successfully… Set Goals At the very beginning of your planning process, we highly recommend sorting out your goals. Having clear objectives helps you establish your campaign details and streamlines the execution. Target Market When choosing target markets, ask…

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Advertising Tips for Summer 2021 in Toronto
14 Jul 2021
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Advertising Tips for Summer 2021 in Toronto

Advertising in Toronto this summer may still have its obstacles but with our tips you’ll be able to get your message across loud and clear! Keep it Outdoors With restrictions still in place, advertising outside ensures that your message is able to be seen by everyone in a comfortable manner. Plus, during the summer, people spend more of their time outdoors soaking up the sun. At Grassroots we offer a…

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9 reasons why street marketing is effective
24 Jun 2021
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9 Reasons Why Street Marketing is Effective

Use Street Marketing to introduce your brand to the world… Street Marketing is exhibited when messages promoting products or services are displayed on public streets. Street Advertising can be employed for any brand, business, event, message, cause, or artist. Street Advertising campaigns can also effortlessly be altered to best meet your objectives, visions and budget. Street Advertising is undoubtedly effective and here’s why… Street Marketing Builds Brand Awareness Street Marketing…

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20 eye-catching ottawa wildposting campaigns
14 Jun 2021
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20 Eye-Catching Ottawa Wildposting Campaigns

Communicate and connect with the people of Ottawa through wildposting the city. Wildpostings build brand awareness, brand recognition and brand relationships. Our Ottawa wildposting campaigns can be altered to meet your budget and goals. When executing an Ottawa wildposting campaign, you have a load of creative freedom and customization. You can select the campaign dates, campaign length, wildposting style, wildposting size, location numbers, etc. Wildpostings are also visible for the…

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guerrilla marketing ideas for summer 2021
13 May 2021
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Guerrilla Marketing Ideas for Summer 2021

Welcome Summer 2021 with a mind-blowing Guerrilla Marketing campaign! There is no doubt that Guerrilla Marketing makes an impact, but the degree of that impact is contingent on campaign planning and execution. Thus, we’ve compelled a list of epic Guerrilla Marketing ideas to help you make a splash this summer. Guerrilla Marketing Ideas   Wildpostings You can’t go wrong with the classic and timeless wildpostings. Wildpostings were one of the…

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