Creating a billboard for your company takes work. You have to come up with the right idea to grab people’s attention as they’re walking or driving by. You only have a few seconds to retain a passerby’s attention; so, how do you do it? For inspiration for your next billboard, check out these eight incredible ads: This billboard for the Calgary International Film Festival actually cries. This ad is not only showing emotions but it’s eliciting them too. http://adsoftheworld.com/media/outdoor/calgary_international_film_festival_crying_billboard This Chevrolet ad is interactive and gives people something they want: free money. Yes, it’s pennies, which we don’t use in…