Before launching a campaign, it is essential to identify your objectives and to choose an advertising medium that can meet those objectives. If your goals include high exposure, high return on investment and reaching multiple target markets then mobile billboard advertising is the medium to use. Here are the top advantages of mobile billboard advertising. Target Specific Markets  With mobile billboard trucks, you have the complete freedom to decide where and when your ad is seen. Mobile billboards can drive along high traffic routes or park in popular areas. You can target people who shop at a certain grocery store,…