Guerrilla Marketing & Street Advertising Company

Who We Are
Your OG Guerrilla Crew with over 35 years of Street Cred
Grassroots Advertising has been launching guerrilla marketing and street advertising campaigns for over 35 years. Our advertising company strives to bring your visions to life.
Guerrilla marketing provides freedom in the business world. Imagine executing a campaign with little to no restrictions, rules and boundaries. Guerrilla marketing utilizes surprise interactions to promote a brand while obtaining maximum exposure and engagement...
Read MoreUnique & Award Winning Executions
YOU DREAM IT – WE MAKE IT HAPPEN
Have you always had an idea but were hesitant to ask? At Grassroots we’ll turn your brainstorm into an avalanche! Let our creative team design, develop and deliver an innovative solution to reach your target audience. We have a variety of Alternative mediums that by themselves or combined with traditional solutions are sure to get some serious attention.
IKEA Moving Day
Bronze Lion: Cannes Media Lions Festival
Silver – Media Innovation Awards
Gold – Atomic and Effie Awards
Volkswagen Canada and Red Urban “Jetta GLI – Art Heist”
2012 MIA Gold: OOH Ambient / Placed Based Media - Large Scale (Traditional)...

Make your daydreams a reality with Street Advertising. What is Street Advertising? As the name suggests, Street Advertising is when advertising is conveyed on the streets. Street Advertising utilizes unconventional tactics to boost brands to people who are outside their homes. Advantages of Street Advertising Budget-Friendly A huge perk of Street Advertising is that it can be adjusted and customized to meet your budget. Street Advertising is less expensive than most traditional forms of advertising. It also has a high ROI since it reaches loads of people for a low cost.Street...
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For over 35 years, we have been launching guerilla marketing campaigns and bringing visions to life. Guerilla marketing creates lasting memories, connections and relationships. It’s unique, bold, edgy, thrilling and personable.As 2020 is coming to an end, it’s time to acknowledge our top guerilla marketing campaigns… Pearl Jam Guerilla Marketing Campaign [embed]https://www.youtube.com/watch?v=wuNJRSM8Ppw[/embed]To announce the release of Pearl Jam’s first album in 7 years, we helped launch a wildposting campaign which incorporated augmented reality.The Pearl Jam website ...
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These are unpredictable and challenging times for each and every one us. Unfortunately, Toronto is experiencing another lockdown which means most businesses have to close their doors for a second time. Many marketing mediums have been prohibited during these times which makes it even more challenging to promote businesses. However, there are still creative ways to advertise during lockdown.Advertising can be used to tell customers you are open for curbside pickup or delivery. You could boost ordering online through your website. Or you could promote a positive message, holiday greeting or ...
Read MoreView AllGrassroots doesn’t work for us, they work with us. The flexibility and support we receive on behalf of the Hall’s varied presentations is something we’re always grateful for.
Grassroots has helped make our complex outdoor executions a great success through their constant communication, efficiency, and willingness to test the boundaries.
Collaborating with Grassroots is natural reflex. From ideation and implementation, to execution and reporting. They are the kind of professionals we like to partner with.
I love working with Grassroots not only for their innovation but because I know they care just as much about my campaigns as I do. From the initial planning through to execution, Grassroots always deliver exceptional service, making the whole campaign flow seamlessly.
Grassroots is an amazing dedicated and passionate team to work with, they always try to develop innovative and disruptive solutions for our outdoor campaigns. They also have a real sense of flexibility which enables to adapt client’s needs more specifically and ensure qualitative executions.